Category: Business Planning
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10 COSTLY WINERY STARTUP MISTAKES— HOW TO AVOID THEM
Avoid the ten most costly winery startup mistakes. Expert winery consultant with decades of experience shares the decisions that separate profitable wineries from those that struggle
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Positioning Your Winery for Sale in a Challenging Market
Selling a winery in today’s market requires strategic positioning. This article outlines how to strengthen cash flow, prioritize the assets that drive value, and set realistic expectations so you can maximize your sale outcome.
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How Wineries Create Value
January 2023 discussion with Ed Mysolgland of How to Sell a Business podcast. How wineries create value, what to look for in purchasing a winery and how to make a winery sales ready.
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Crafting the Winery Vision Statement
Before you dive into the business of making and selling wine, start with creating your winery vision statement. It’s critical for you to have a firm understanding of what you do, who you are and why you want to start a wine business. This starts with a vision for your winery. Start by answering these…
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How to Start a Winery With Enotools University
My October Podcast conversation with Joe Lutomske I was fortunate to be able to chat with Joe Lutomske about going from engineering to wine making and to winery business consulting. We talk about the basics of how to start a winery, creating the experience, how to be profitable and make sales. We even fit rosé…
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Guide for Preparing the Winery for Fire Season
Last year was the worst fire season on record for the west coast of the US. Fires in California, Oregon and Washington led to lost vintages, burned vineyards and smoke tainted wine. One estimate puts the loss at $3.7 billion for last year alone. But the real loss may not be seen for years as…
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What’s Your Vision?
A common question from clients and prospective clients is: Where do I start? My suggestion is: Start with your vision. Deciding on the vision for your winery or winery business is the very first step in creating a successful company. So, what is it and how do you write it? The vision comes first Before…
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Strategic Plan Creation for Long Term Success
A strategic plan will help your company succeed and plan for the future. A Strategic Plan is a ten year financial plan that forecasts expenses and sales, and includes a Threats and Opportunities Assessment. When writing this plan, start with where you want to be in ten years.
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Planning Strategically
Plan for the future by creating financial plans that enable you to grow your business, capitalize on opportunities and weather the threats.
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Why you should write a business plan anyway!
Three reasons why you should write a business plan anyway. 1. Defines success. 2. Estimates costs and time. 3. Acknowledges risks and rewards.